Market-focused management

dc.contributor.author Guo, Kristina L.
dc.date.accessioned 2017-03-29T00:47:24Z
dc.date.available 2017-03-29T00:47:24Z
dc.date.issued 2003
dc.description.abstract Abstract This paper describes managed care, competition and high health care costs and reductions in funding as the major market forces that affect US academic health centers. .As academic health centers continue to preserve their missions of providing patient care, educating and training health professionals and conducting research, they are negatively impacted by these market changes, thus, resulting in increased expenses and lowered revenue. A key component to surviving in difficult times is market-focused management. This paper develops a model to show the path of senior level management teams in their decision making. Through the performance of essential managerial roles, senior level managers are responsible for strategies that result in the long-term viability and growth of academic health centers.
dc.format.extent 14 pages
dc.identifier.doi 10.1108/14777260310476140
dc.identifier.uri http://hdl.handle.net/10790/2985
dc.language.iso en-US
dc.publisher Emerald Group Publishing, Limited
dc.relation.uri http://dx.doi.org/10.1108/14777260310476140
dc.rights This article is © Emerald Group Publishing and permission has been granted for this version to appear here https://dspace.lib.hawaii.edU/handle/10790/2971. Emerald does not grant permission for this article to be further copied, distributed or hosted elsewhere without the express permission from Emerald Group Publishing Limited.
dc.subject.lcsh Academic medical centers
dc.subject.lcsh Managed care plans (Medical care)
dc.title Market-focused management
dc.title.alternative A model for US academic health centers
dc.type Article
dc.type.dcmi Text
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